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Entravision Communications Corporation (EVC) – Accelerates Its Digital Advertising Transition

Media and Marketing
0 min read

Friday, October 16, 2020

Entravision Communications Corporation (EVC)

Accelerates Its Digital Advertising Transition

Entravision Communications Corporation is a diversified Spanish-language media company utilizing a combination of television and radio operations to reach Hispanic consumers across the United States, as well as the border markets of Mexico. Entravision owns and/or operates 53 primary television stations and is the largest affiliate group of both the top-ranked Univision television network and Univision’s TeleFutura network, with television stations in 20 of the nation’s top 50 Hispanic markets. The Company also operates one of the nation’s largest groups of primarily Spanish-language radio stations, consisting of 48 owned and operated radio stations.

Michael Kupinski, Director of Research, Noble Capital Markets, Inc.

Refer to the full report for the price target, fundamental analysis, and rating.

    Purchases 51% interest in Cisneros Interactive. The company paid $29 million for a 51% stake in the growing digital advertising rep firm based in Miami. There is a put call provision to purchase the remaining portion of the company it does not own in 2024 based on certain financial metrics. Based on the put call provision, the purchase price represents an attractive 6.3 times estimated 2023 operating cash flow of $9.5 million. The company is expected to provide more data points in its upcoming quarterly conference call on November 5th.

    A nice fit.  Cisneros is an advertising rep firm for Facebook, Spotify and LinkedIn in Latin American countries. These companies pay Cisneros a commission on advertising sales, a business that has been growing in both revenues and cash flow even during the current pandemic. Cisneros will dovetail nicely with Entravision’s current infrastructure in Latin America, In addition, we believe that …



This Company Sponsored Research is provided by Noble Capital Markets, Inc., a FINRA and S.E.C. registered broker-dealer (B/D).

*Analyst certification and important disclosures included in the full report. NOTE: investment decisions should not be based upon the content of this research summary.  Proper due diligence is required before making any investment decision. 

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